In order to succeed you must fail, so that you know what not to do the next time - Anthony J. D'Angelo
Once upon a time, you could send real, physical gifts to a friend via Facebook. Yup, Facebook Gifts was a marketplace where you could shop for presents, such as candy, cookies and stuffed animals. In 2013, the social site got rid of the physical aspect of Gifts, because 80% of people only used it to send electronic gift cards, which is still an available feature.